The magazine in question is straight away defined as the institution Q magazine due to its masthead, the recognisable red and white Q sign. This in its self is its selling point due it is reputation as a prestigious music magazine, however the headline The Prodigy relays the main topic within the magazine and accounts for the selling point of this particular issue of Q and not Q as a brand. The magazine appeals to those who enjoy the alternative/classic/heavy rock genre, around the ages of 16 and up, because of some of the lifestyles of 'rock stars' that are represented. The magazine believes in exposing new bands to the rock scene that show potential, the Brand image, depicting Keith Flint (Front man) standing over a crack in the ground clutching a megaphone, the idea behind this image is to declare The Prodigy’s band image and music is ground breaking and must be exposed to the avid readers. The banner headline "The worlds biggest music magazine" self promotes the product and is arguably correct.
No comments:
Post a Comment