L.I.I.A.R Evaluation of College magazine,

College Lifestyle

Issued September 2009

 

Language – The main image is very positive in its aim to promote college lifestyle as a fun and active environment with such sub-headings as “College Couture – campus casual to party” and “Thank God its Friday” the image is very sharp and sophisticated to appeal to the more mature students and not secondary schoolers, the male in the picture looks very mature and has a positive expression depicting college lifestyle as an enjoyable environment.

The male is also holding a set of books having connotations that while the average college student can party the main aim at the college is indeed to learn, otherwise I believe the male would be holding something such as an alcoholic drink form example

Institution – The institution is http://www.collegelifestylemag.com/, a website that is advertising funded. Focusing primary on promoting the college lifestyle.

Ideology – Focusing on the party scene, learning, sports, art etc, the magazine represents everyone in college as an individual and that everyone achieves their true potential and become the adults they are to be in the college time, and that the only way to become successfully is to have been apart of the college life.

Audience -  Anyone looking to go to college, it aims its topics at anyone and everyone who wants to attain higher learning at colleges and even helps people with any problems they might have with it such as one of the sub headings on the magazine saying “Make Money on Campus” in order to help people with money troubles.

Representation – the representation of colleges and the people within them are represented positively in an enjoyable role, that they are great for students to have fun and party amongst their studies, although this is a negative thing to say as learning should be their top priority it doesn’t forget these worries by representing the college as a forefront for sport, dance or even harder subjects such as Law.

L.I.I.A.R Evaluation of College magazine,

Secondary Teachers

Issued March 2010

Language – The Images given are very positive in the sense that they are promoting secondary school teaching, the image of the girl is very centred (a medium shot) and very tidy, she is seen smiling and dressed formal and smart, to show the organisation of secondary schools and that it is also enjoyable not only for the students but potential teachers.

There is also intertextuallity in the sub-heading where it references the “X-Factor” talent show as a device to relate to the younger more ‘trendy’ viewers.

The designer used a Photoshop image of a green and yellow election ribbon and a document to convey an election theme, showing that these students are grasping the idea of new responsibilities. And becoming more independent and have their own ideas.

Institution – The institution is TeacherNet, a company that is government funded and backed up. Focusing on primary and secondary school teachers.

Ideology – The idea is that Secondary teaching is both a healthy opportunity for both new potential trainee teachers and the students of the school.

Audience -  The topic suggests that this would be aimed at the older gherneration, those interested in teaching because it is a persuasive magazine for secondary school teachers, and also the presentation of cartoon like pictures appeals to the children it is discussing also.

Representation – the representation of secondary schools is very positive, they are seen formally dressed and finding school life enjoyable, a point the magazine is trying to make as down to the teaching staff who are being represented as capable and hard working individuals.

The Brief

Preliminary Exercise

Using DTP and an image manipulation program, produce the front page of a new school/college magazine, featuring a photograph of a student in medium close-up plus some appropriately laid-out text and masthead. Additionally I must produce a mock-up of the layout of the contents page to demonstrate their grasp of DTP

Main Task

The front page, contents and double page spread of a new college magazine. All images and text used must be origional, produced by myself - minimum of four images.